Hello, Influence – A visit to Klout

Last night, I had the privilege to visit the Klout headquarters in the SOMA district of San Francisco as part of the Bay Area Girl Geek Dinner*series.  I’ve been to several of their events before including ones at Yelp, Genentech, and Thoughtworks and had always left feeling inspired.  The events are a great way to meet other females in tech as well as see the host company’s head office and learn more about their culture.

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Like many tech companies in the Bay area, the Klout office was vibrant and eclectic – from its wooden, high ceilings to the meeting rooms named after famous celebrities – the office showcased Klout’s dynamic culture.  The event began with Klout’s Director of People and Culture, Katelin Holloway, sharing her take on Klout’s culture and how the process to being a Kloutlaw (a Klout employee) required going through a series of interview to assess your skills and also if you will fit in with their culture.

The dinner went into a series of speaker and panel discussion.  The speaker that resonated with me was Klout’s Community Manager, Sahana Ullagaddi.  Sahana spoke about her move from working in a more corporate setting in New York to working a start up in San Francisco.  Mirroring a lot of what I did when I first moved here, Sahana reached out to influencers on social networks that she found inspiration and asked to connect.

I reached out to anyone who influenced me even if they weren’t in my reach, I still reached out.  I found the less expectation the more invested I was to learn from them.

– Sahana Ullagaddi, Community Manager @ Klout

That’s the thing I found when I moved to a new city and had to rebuild a network.  I emailed, Facebook messaged, inmailed, and tweeted at people who I thought were interesting and who I wanted to learn from.  To my pleasant surprise, I had a good response rate.  When you are genuine and authentically reaching out or as Sahana put it, “authentically curious” without any agenda or expectations, people are more willing to reach back out and connect.   I encourage you to send a cold message to someone whose career, lifestyle, beliefs, etc. you admire and see if they are willing to have a 20 minute coffee chat with you.  You’ll be surprised at what genuine sincerity can bring.  And when you’re one day in a position where people are reaching out to you, remember back to those who helped you and pay it forward.

*Girl Geek Dinner is a not for profit run by volunteers that connect female “geeks” together through sponsored dinners at organizations such as Google, Facebook, Yelp, etc.  There are city specific chapters with the Bay Area chapter being one of the largest ones.   It’s a free event however getting tickets to one of the Bay Area Girl Geek dinner can be challenging.  They usually run out within seconds of them opening the event on Eventbrite.  If you’re in a city where there’s a chapter, I highly encourage you to attend an event.